Sonderwunsch
Special Request Programme
Porsche Sonderwunsch, translating to "special request," is the brand's most exclusive personalisation programme, offering customers the opportunity to create a truly unique and customised Porsche. This programme goes beyond the standard Porsche Exclusive Manufaktur options, allowing for one-off creations, historical reconstructions, and highly tailored personalisation.
Porsche first introduced the Sonderwunsch programme in the late 1970s, fulfilling the most ambitious customer requests, from unique colourways to fully bespoke interiors and even mechanical modifications. Today, Porsche Sonderwunsch continues to push the boundaries of automotive craftsmanship, blending traditional coachbuilding with cutting-edge technology.
The Sonderwunsch Experience: From Vision to Reality
The Sonderwunsch programme is designed for customers who seek complete creative freedom over their Porsche. The process involves several key stages:
1. Consultation & Design
Each Sonderwunsch project starts with an in-depth consultation with Porsche’s design experts. Clients collaborate with Porsche designers, engineers, and craftspeople to develop their vision, selecting from an extensive range of materials, colours, finishes, and performance upgrades.
2. Prototype Development & Feasibility
Once the design concept is finalised, Porsche’s engineers assess the feasibility of the requested modifications. Using advanced digital modelling and prototype development, Porsche ensures that each bespoke feature meets the brand’s strict performance, safety, and quality standards.
3. Handcrafted Production
Sonderwunsch vehicles are meticulously crafted by Porsche’s master artisans. Whether it’s hand-stitched leather interiors, custom bodywork, or exclusive paint finishes, every detail is executed with precision and care.
4. Delivery & Certification
Upon completion, the bespoke Porsche is presented to the customer with full documentation certifying its unique Sonderwunsch status. Owners receive a truly one-of-a-kind vehicle, with no two Sonderwunsch models ever being the same.
What Can Be Personalised at Sonderwunsch?
Porsche Sonderwunsch, translating to "special request," is the brand's most exclusive personalisation programme, offering customers the opportunity to create a truly unique and customised Porsche. This programme goes beyond the standard Porsche Exclusive Manufaktur options, allowing for one-off creations, historical reconstructions, and highly tailored personalisation.
Porsche first introduced the Sonderwunsch programme in the late 1970s, fulfilling the most ambitious customer requests, from unique colourways to fully bespoke interiors and even mechanical modifications. Today, Porsche Sonderwunsch continues to push the boundaries of automotive craftsmanship, blending traditional coachbuilding with cutting-edge technology.
Iconic Porsche Sonderwunsch Creations
Over the years, Porsche Sonderwunsch has been responsible for some of the most remarkable bespoke models, including:
- The Porsche 935 Street (1983) – A road-legal version of the legendary 935 race car, commissioned by a private collector.
- The One-Off Porsche 911 Classic Club Coupe (2022) – A fully reimagined 996-generation 911 with a ducktail spoiler and classic styling cues.
- Unique Taycan Designs – Porsche Sonderwunsch has expanded into the electric era, offering unique Taycan configurations for customers seeking individuality in their EV.
You Dream It, They Build It
Porsche 935 Straßenversion (1983)
911 Classic Club Coupe with and for Porsche Club of America
Customisation for over 70 years.
For those looking to commission their own Sonderwunsch Porsche, the process begins by contacting Porsche Exclusive Manufaktur or visiting Porsche’s headquarters in Stuttgart. This programme is reserved for discerning enthusiasts who desire the pinnacle of automotive customisation, combining artistry with engineering excellence.
If you dream of a Porsche like no other, Porsche Sonderwunsch turns that dream into reality, delivering a vehicle that is as unique as its owner.
Around 1950, dreams were already becoming reality in Stuttgart-Zuffenhausen. One remarkable example was this 356, uniquely adorned with faux fur.
Around 1957, Porsche rigorously tested and tailored its innovations to meet the unique demands of motorsports. One such example was a specially designed exhaust system, engineered for optimal performance.
From 1978, the special requests department officially takes on its role, handling bespoke modifications and conversions for series-produced cars.
In 1983, Porsche produced a one-of-a-kind, street-legal version of the Type 935 race car. This exclusive 935 Street blended power and luxury, making it truly unique for its era.
In 1989, Porsche crafted seven exclusive 959 models for a sheik—each remaining unique to this day.
Between 1992 and 1993, Porsche produced 86 units of the 911 Turbo S Lightweight, securing its place at the top of the model range. With a focus on weight reduction, it delivered exceptional driving performance.
In 2003, furniture designer Carlo Rampazzi received his dream 911 Turbo Cabriolet—completely finished in vibrant orange, inside and out. The inspiration for this striking colour scheme came from a plate he brought to Zuffenhausen.
Between 2009 and 2010, Porsche blended tradition with modernity in a masterpiece featuring a double cupola, 'ducktail' spoiler, and 19-inch Sport Classic wheels. The exclusive 911 Sport Classic was limited to just 250 units.
Between 2010 and 2011, Porsche honoured its Speedster heritage with a distinctive 911—70mm lower, featuring a more steeply raked windscreen, a sleek, sporty fabric roof, and the signature double bubble on the hood cover. Only 356 units were produced.
In 2012, Porsche celebrated 65 years since the founding of its first two clubs, which originally had just 13 members. Today, with 675 official clubs and over 200,000 members, Porsche honoured this legacy by producing 13 exclusive 911 Club Coupé models.
Between 2014 and 2015, Porsche introduced the Panamera Exclusive Series, a limited run of just 100 models. Standout features included premium Poltrona Frau leather, meticulously hand-applied graduated paintwork, and a bespoke limited-edition plaque.
Between 2017 and 2018, Porsche unveiled the 911 Turbo S Exclusive Series—an exceptional fusion of lightweight construction and master craftsmanship. With 446 kW (607 hp), 750 Nm of torque, and a limited run of just 500 units, it embodied carbon fibre innovation and performance perfection.
How to Commission Your Own Sonderwunsch Porsche
For those looking to commission their own Sonderwunsch Porsche, the process begins by contacting Porsche Exclusive Manufaktur or visiting Porsche’s headquarters in Stuttgart. This programme is reserved for discerning enthusiasts who desire the pinnacle of automotive customisation, combining artistry with engineering excellence.
If you dream of a Porsche like no other, Porsche Sonderwunsch turns that dream into reality, delivering a vehicle that is as unique as its owner.
Why Choose Porsche Sonderwunsch?
- Unparalleled Craftsmanship – Porsche’s master artisans ensure perfection in every detail.
- Limitless Creativity – No request is too ambitious; the only limit is your imagination.
- Historic Legacy – Join an elite group of Porsche owners who have commissioned one-off masterpieces.
- Exclusive Ownership – Your Porsche will be truly unique, with no duplicates in existence.
For those seeking the ultimate in personalisation, Porsche Sonderwunsch is the ultimate expression of individuality and passion for the Porsche brand.
Discover More About Sonderwunsch
Interested in learning more about Porsche Sonderwunsch? Contact Porsche Exclusive Manufaktur or visit your nearest Porsche Centre to begin your journey towards a truly bespoke driving experience.
Rolf Sprenger played a pivotal role in shaping Porsche’s Sonderwunsch programme, dedicating decades of his career to fulfilling the most extraordinary customer requests. As the visionary behind Porsche Exclusive and Sonderwunsch, Sprenger worked tirelessly to push the boundaries of personalisation, allowing customers to turn their dream Porsches into reality.
His leadership ensured that Porsche could offer bespoke modifications that extended beyond factory options, making each commissioned vehicle unique. Sprenger’s deep understanding of Porsche engineering and customer desires helped establish Sonderwunsch as the ultimate personalisation programme, attracting collectors and enthusiasts from around the world.
Throughout his years with Porsche, Rolf Sprenger witnessed the evolution of customisation, from the handcrafted modifications of the 1970s to the digitally advanced processes of today. His contributions cemented Porsche’s reputation as a brand that values individuality and craftsmanship, ensuring that Sonderwunsch remains an essential part of the Porsche experience.
His legacy continues to inspire future generations of Porsche enthusiasts, proving that true craftsmanship and attention to detail can transform an already exceptional vehicle into a masterpiece of personal expression.
